Resale or agency sale? Equilibrium analysis on the role of live streaming selling
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DOI: 10.1016/j.ejor.2022.09.021
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Cited by:
- Honglin Yang & Lan Jiang & Hong Wan, 2023. "Return window decision for modular mass customization products in a two-echelon returnable supply chain," Operational Research, Springer, vol. 23(4), pages 1-36, December.
- Pei, Yiying & Li, Min, 2023. "The effects of information on competition on a hybrid retail platform," International Journal of Production Economics, Elsevier, vol. 260(C).
- Song, Haiqing & Wang, Rui & Tang, Yanli, 2024. "Competition or cooperation: Strategy analysis for a social commerce platform," European Journal of Operational Research, Elsevier, vol. 318(2), pages 560-574.
- Yongwei Cheng, 2024. "Live-Streaming Commerce in the Supply Chain with Equity Cooperation: Independent or Cooperative?," Mathematics, MDPI, vol. 12(15), pages 1-17, July.
- Da, Yuwen & Gou, Qinglong & Liang, Chao, 2023. "Will self-gifting of streamers hurt unions? Analyzing the union’s compensation mechanism for a live streaming supply chain," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 177(C).
- Li, Jin & Wang, Haoyu & Shi, Victor & Sun, Qi, 2024. "Manufacturer's choice of online selling format in a dual-channel supply chain with green products," European Journal of Operational Research, Elsevier, vol. 318(1), pages 131-142.
- Xu, Xiaoping & Wang, Yuting & Cheng, T.C.E. & Choi, Tsan-Ming, 2024. "Should live broadcasting platforms adopt artificial intelligence? A sales effort perspective," European Journal of Operational Research, Elsevier, vol. 318(3), pages 979-999.
- Hu, Shu & Yu, Dennis Z. & Fu, Ke, 2023. "Online platforms’ warehouse capacity allocation strategies for multiple products," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 175(C).
- He, Peng & Shang, Qi & Chen, Zhen-Song & Mardani, Abbas & Skibniewski, Miroslaw J., 2024. "Short video channel strategy for restaurants in the platform service supply chain," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
- Zhen, Xueping & Wang, Ping & Li, Xinran, 2024. "The Streamer's sales strategy choice considering sales effort," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
- Niu, Baozhuang & Liu, Jiayun & Zhang, Jianhua & Chen, Kanglin, 2024. "Promised-delivery-time-driven reselling facing global platform's private label competition: Game analysis and data validation," Omega, Elsevier, vol. 123(C).
- Huang, Lingchen & Liu, Bin & Zhang, Rong, 2024. "Channel strategies for competing retailers: Whether and when to introduce live stream?," European Journal of Operational Research, Elsevier, vol. 312(2), pages 413-426.
- Liu, Xingfen & Zhou, Zhongbao & Zhong, Feimin & Hu, Minhui, 2024. "Resolving the information reliability issue in live streaming through blockchain adoption," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 189(C).
- Yucheng Xin & Tijun Fan & Yang Song & Wenyue Zheng, 2024. "The impact of live streaming on competitive e-commerce," Electronic Commerce Research, Springer, vol. 24(2), pages 1215-1234, June.
- Duan, Yongrui & Song, Jia, 2024. "The adoption of live streaming channel considering impulse buying and product returns," International Journal of Production Economics, Elsevier, vol. 274(C).
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Keywords
Supply chain management; Live streaming selling; Consumer returns; Resale; Agency sale;All these keywords.
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