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Prospect theory and pricing decisions

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  • Urbany, Joel E.
  • Dickson, Peter R.

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  • Urbany, Joel E. & Dickson, Peter R., 1990. "Prospect theory and pricing decisions," Journal of Behavioral Economics, Elsevier, vol. 19(1), pages 69-80.
    • Handle: RePEc:eee:beheco:v:19:y:1990:i:1:p:69-80
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    Cited by:

    1. Schmidt, Karolin & Kösling, Philipp & Bamberg, Sebastian & Blöbaum, Anke, 2022. "A Prospect Theory-based experimental vignette methodology for exploring rebound effects and rebound-damping interventions," Ecological Economics, Elsevier, vol. 193(C).
    2. Timothy J. Richards & Miguel I. Gómez & Iryna Printezis, 2016. "Hysteresis, Price Acceptance, and Reference Prices," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 98(3), pages 679-706.
    3. Boztuğ, Yasemin & Hildebrandt, Lutz, 2005. "An empirical test of theories of price valuation using a semiparametric approach, reference prices, and accounting for heterogeneity," SFB 649 Discussion Papers 2005-057, Humboldt University Berlin, Collaborative Research Center 649: Economic Risk.
    4. Cherry, John & Fraedrich, John, 2002. "Perceived risk, moral philosophy and marketing ethics: mediating influences on sales managers' ethical decision-making," Journal of Business Research, Elsevier, vol. 55(12), pages 951-962, December.
    5. repec:hum:wpaper:sfb649dp2005-057 is not listed on IDEAS
    6. Venkatesh Shankar & Ruth N. Bolton, 2004. "An Empirical Analysis of Determinants of Retailer Pricing Strategy," Marketing Science, INFORMS, vol. 23(1), pages 28-49, May.

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