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Inclusive Business – What It Is All About? Managing Inclusive Companies

Author

Listed:
  • Tea Golja

    (Juraj Dobrila University of Pula, Department of Economics and Tourism, Croatia)

  • Samanta Pozega

    (Juraj Dobrila University of Pula, Department of Economics and Tourism, Croatia)

Abstract

Following the challenges we face today, the inclusive business models are future business models through which the Millennium Development Goals can be fostered and strengthen. These are the models which, through their strategic orientation on inclusivity, include low income communities in their value chain. This can be done through combining variety of strategies which all have two common points – recognition of stakeholders and adjustment of the product to the target market. The paper presents the analysis of inclusive markets. Hence, the research results show the dispersion of inclusive businesses worldwide, type of the organization, sector coverage, and contribution to MDGs as well as the particular way of inclusion of low income communities in their value chain. The aim is to present how inclusive business benefits not only the low income societies, but the companies that operate in this way as well.

Suggested Citation

  • Tea Golja & Samanta Pozega, 2012. "Inclusive Business – What It Is All About? Managing Inclusive Companies," International Review of Management and Marketing, Econjournals, vol. 2(1), pages 22-42.
    • Handle: RePEc:eco:journ3:2012-02-3
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    Citations

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    Cited by:

    1. Datukan, Amhed Jeoffrey J. & Castillo, Rey A., 2023. "Assessment Of The Conditions Of The Farming Households In North Cotabato," APSTRACT: Applied Studies in Agribusiness and Commerce, AGRIMBA, vol. 17(2), December.
    2. Laibuni, Nancy, 2021. "Impact of Inclusive Business at the Bottom of the Pyramid: The Case of Agri-Business in Kenya," 2021 Conference, August 17-31, 2021, Virtual 315220, International Association of Agricultural Economists.
    3. James Wangu & Ellen Mangnus & A. C. M. (Guus) van Westen & Alphons de Vocht, 2021. "Inclusive Business for Smallholders’ Household Food and Nutrition Security: Disconcerting Results from an Analysis of a French Bean Agri-investment in Kenya," Journal of Development Policy and Practice, , vol. 6(1), pages 108-127, January.
    4. Hung, Shiu-Wan & Cheng, Min-Jhih & Hou, Chen-En & Chen, Nai-Rong, 2021. "Inclusion in global virtual teams: Exploring non-spatial proximity and knowledge sharing on innovation," Journal of Business Research, Elsevier, vol. 128(C), pages 599-610.
    5. Kumar, Jitender & Katiyar, Gagan & Mehrotra, Ankit & Attri, Rekha & Vishnoi, Sushant Kumar, 2024. "Connecting BOP consumers and retailers: What drives small-time retailing through social media?," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).

    More about this item

    Keywords

    Inclusive business organizations; MDGs; Inclusive business models; Base of the Pyramid srategy;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights
    • L20 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - General
    • A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values

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