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E-business and Marketing Activities for Online Shopping Support

Author

Listed:
  • Gregor Jagodic

Abstract

At the beginning of our research, the conditions for the operation of an online store were defined.

Suggested Citation

  • Gregor Jagodic, 2021. "E-business and Marketing Activities for Online Shopping Support," Journal of Innovative Business and Management, DOBA Faculty, vol. 13(1), pages 29-39.
    • Handle: RePEc:dob:journl:v:13:y:2021:i:1:a:4
    DOI: 10.32015/JIBM/2021.13.1.29-39
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    More about this item

    Keywords

    online shopping; advertising; social media;
    All these keywords.

    JEL classification:

    • M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising

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