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Mobile Applications for Promoting Romanian Tourism

Author

Listed:
  • Maria Cristina ENACHE

    (Dunarea de Jos University of Galati, Romania)

  • Otilia Rica MAN

    (Dunarea de Jos University of Galati, Romania)

Abstract

Due to the increase in the number of mobile searches for tourist packages, restaurants and hotels, tourism businesses have to be present where they are potential customers on the mobile. According to the data, in 2016, the local online tourism industry registered an increase of 30-40% compared to 2015 and still refers to 1/3 of the value of the local tourism market valued at 4.5 billion RON. It is a grossly modest estimate based on market information correlated with the evolution of the Romanian tourism market.

Suggested Citation

  • Maria Cristina ENACHE & Otilia Rica MAN, 2017. "Mobile Applications for Promoting Romanian Tourism," Economics and Applied Informatics, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, issue 2, pages 27-31.
    • Handle: RePEc:ddj:fseeai:y:2017:i:2:p:27-31
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    Keywords

    IT; Mobile; Commerce; Technology;
    All these keywords.

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