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Partisan selective exposure in online news consumption: evidence from the 2016 presidential campaign

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  • Peterson, Erik
  • Goel, Sharad
  • Iyengar, Shanto

Abstract

Where do partisans get their election news in the contemporary media environment? We track the online news consumption of a national sample during the 2016 presidential campaign. We find levels of partisan isolation in news exposure are two to three times greater than in prior studies, although the absolute level of isolation remains modest. The partisan divide for election-related news exceeds the divide for non-political news. This tendency of partisans to follow like-minded news providers occurs despite the relatively small differences in the partisan slant of the content offered by the majority of sources they visited. Finally, we find that partisans who gravitated to congenial news providers did not shift their evaluations of the presidential candidates during the campaign.

Suggested Citation

  • Peterson, Erik & Goel, Sharad & Iyengar, Shanto, 2021. "Partisan selective exposure in online news consumption: evidence from the 2016 presidential campaign," Political Science Research and Methods, Cambridge University Press, vol. 9(2), pages 242-258, April.
    • Handle: RePEc:cup:pscirm:v:9:y:2021:i:2:p:242-258_2
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    Cited by:

    1. Andrea Tesei & Filipe Campante & Ruben Durante, 2022. "Media and Social Capital," Annual Review of Economics, Annual Reviews, vol. 14(1), pages 69-91, August.
    2. Ximeng Fang & Sven Heuser & Lasse S. Stötzer, 2023. "How In-Person Conversations Shape Political Polarization: Quasi-Experimental Evidence from a Nationwide Initiative," ECONtribute Discussion Papers Series 270, University of Bonn and University of Cologne, Germany.
    3. Sylvain Dejean & Marianne Lumeau & Stéphanie Peltier, 2021. "Partisan selective exposure in news consumption," Working Papers hal-03295625, HAL.
    4. Dejean, Sylvain & Lumeau, Marianne & Peltier, Stéphanie, 2022. "Partisan selective exposure in news consumption," Information Economics and Policy, Elsevier, vol. 60(C).

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