IDEAS home Printed from https://ideas.repec.org/a/cup/polals/v26y2018i01p20-33_00.html
   My bibliography  Save this article

Labels vs. Pictures: Treatment-Mode Effects in Experiments About Discrimination

Author

Listed:
  • Abrajano, Marisa A.
  • Elmendorf, Christopher S.
  • Quinn, Kevin M.

Abstract

Does treatment mode matter in studies of the effects of candidate race or ethnicity on voting decisions? The assumption implicit in most such work is that such treatment mode differences are either small and/or theoretically well understood, so that the choice of how to signal the race of a candidate is largely one of convenience. But this assumption remains untested. Using a nationally representative sample of white voting-age citizens and a modified conjoint design, we evaluate whether signaling candidate ethnicity with ethnic labels and names results in different effects than signaling candidate ethnicity with ethnically identifiable photos and names. Our results provide strong evidence that treatment-mode effects are substantively large and statistically significant. Further, these treatment-mode effects are not consistent with extant theoretical accounts. These results highlight the need for additional theoretical and empirical work on race/ethnicity treatment-mode effects.

Suggested Citation

  • Abrajano, Marisa A. & Elmendorf, Christopher S. & Quinn, Kevin M., 2018. "Labels vs. Pictures: Treatment-Mode Effects in Experiments About Discrimination," Political Analysis, Cambridge University Press, vol. 26(1), pages 20-33, January.
    • Handle: RePEc:cup:polals:v:26:y:2018:i:01:p:20-33_00
    as

    Download full text from publisher

    File URL: https://www.cambridge.org/core/product/identifier/S1047198717000365/type/journal_article
    File Function: link to article abstract page
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Alberto López Ortega, 2024. "Do political duos diminish discriminatory voter preferences? Evidence from a combined conjoint experiment," European Union Politics, , vol. 25(1), pages 106-129, March.
    2. IGARASHI Akira & MIWA Hirofumi & ONO Yoshikuni, 2022. "How Do Racial Cues Affect Attitudes toward Immigrants in a Racially Homogeneous Country? Evidence from a survey experiment in Japan," Discussion papers 22091, Research Institute of Economy, Trade and Industry (RIETI).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cup:polals:v:26:y:2018:i:01:p:20-33_00. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Kirk Stebbing (email available below). General contact details of provider: https://www.cambridge.org/pan .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.