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A matter of good taste: investigating preferences for in-house water treatment in peri-urban communities in Cambodia

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  • Jeuland, Marc
  • Orgill, Jennifer
  • Shaheed, Ameer
  • Revell, Geoff
  • Brown, Joe

Abstract

Low demand for safe water may partly result from a perceived distaste towards or the inconvenience of treatment methods. This paper analyzes preferences for water quality improvements in peri-urban Phnom Penh. The authors first analyze data from a discrete choice experiment in which respondents selected their preferred alternative from generic options varying in cost, taste acceptability, effectiveness against diarrhea and quantity of water treated. The choice patterns suggest that demand for water treatment is highly dependent on taste acceptability. The authors also use double-blinded taste tests to show that respondents are sensitive to one common taste in treated drinking water, that stemming from chlorine disinfection. While many compounds (natural and anthropogenic) may contribute to taste problems in drinking water, the lack of alignment between household preferences for taste and water safety may play a role in the low use of household water treatment methods in many settings.

Suggested Citation

  • Jeuland, Marc & Orgill, Jennifer & Shaheed, Ameer & Revell, Geoff & Brown, Joe, 2016. "A matter of good taste: investigating preferences for in-house water treatment in peri-urban communities in Cambodia," Environment and Development Economics, Cambridge University Press, vol. 21(3), pages 291-317, June.
    • Handle: RePEc:cup:endeec:v:21:y:2016:i:03:p:291-317_00
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    Cited by:

    1. Carsten Butsch & Shreya Chakraborty & Sharlene L. Gomes & Shamita Kumar & Leon M. Hermans, 2021. "Changing Hydrosocial Cycles in Periurban India," Land, MDPI, vol. 10(3), pages 1-22, March.
    2. Russell Triplett & Chiradip Chatterjee & Christopher K. Johnson & Parvez Ahmed, 2019. "Perceptions of Quality and Household Water Usage: A Representative Study in Jacksonville, FL," International Advances in Economic Research, Springer;International Atlantic Economic Society, vol. 25(2), pages 195-208, May.
    3. Brown, Joe & Hamoudi, Amar & Jeuland, Marc & Turrini, Gina, 2017. "Seeing, believing, and behaving: Heterogeneous effects of an information intervention on household water treatment," Journal of Environmental Economics and Management, Elsevier, vol. 86(C), pages 141-159.
    4. Alexandra K. Shannon & Faraz Usmani & Subhrendu K. Pattanayak & Marc Jeuland, 2019. "The Price of Purity: Willingness to Pay for Air and Water Purification Technologies in Rajasthan, India," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 73(4), pages 1073-1100, August.

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