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Political Attitudes during an Election Year: A Report on the 1980 NES Panel Study

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  • Markus, Gregory B.

Abstract

This article is based on data from the 1980 National Election Study surveys. It reports findings concerning the rates at which voters become familiar with presidential candidates and their policy positions, trends in public opinion during the 1980 presidential campaign, and the dynamics of individual attitudes that underlie those trends. The impact of political attitudes on the individual vote decision is assessed within the context of a simultaneous equation model. In addition, the net effects of attitudinal distributions on the election outcome are estimated. The analysis yields support for the retrospective voting model and provides no evidence for the contention that Reagan's victory was the result of his policy or ideological positions.

Suggested Citation

  • Markus, Gregory B., 1982. "Political Attitudes during an Election Year: A Report on the 1980 NES Panel Study," American Political Science Review, Cambridge University Press, vol. 76(3), pages 538-560, September.
    • Handle: RePEc:cup:apsrev:v:76:y:1982:i:03:p:538-560_18
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    Cited by:

    1. David A. M. Peterson, 2009. "Campaign Learning and Vote Determinants," American Journal of Political Science, John Wiley & Sons, vol. 53(2), pages 445-460, April.
    2. Duane Alwin, 1989. "Problems in the estimation and interpretation of the reliability of survey data," Quality & Quantity: International Journal of Methodology, Springer, vol. 23(3), pages 277-331, September.
    3. Lasse Laustsen & Michael Bang Petersen, 2020. "Online Tallies and the Context of Politics: How Online Tallies Make Dominant Candidates Appear Competent in Contexts of Conflict," American Journal of Political Science, John Wiley & Sons, vol. 64(2), pages 240-255, April.
    4. Chang Wen-Chun, 2008. "Toward Independence or Unification?," Peace Economics, Peace Science, and Public Policy, De Gruyter, vol. 13(2), pages 124-153, January.
    5. Bennett, Aronté Marie & Connor, Rachel A. & Bryant, Morgan M. & Metzger, Sue McFarland, 2024. "What is she wearing and how does he lead?: An examination of gendered stereotypes in the public discourse around women political candidates," Technological Forecasting and Social Change, Elsevier, vol. 205(C).

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