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Measurement of women attitude toward the consumption of organic foods in Turkiye & Algeria

Author

Listed:
  • Chems Eddine Boukhedimi

    (MOULOUD Mammeri University of Tizi Ouzou, Tizi Ouzou, Algeria)

  • Mevlüde Feyza Ataş

    (Ankara University, Ankara, Turkiye)

Abstract

The purpose of this study is to determine the effect of gender on the willingness to consume organic foods by focusing on the perception of women. This study makes an important theoretical contribution to the previous studies belonging to the healthcare concerns which are expanding in recent years in order to ensure the wellbeing of consumers by enhancing to use safe type of food, called organic foods. Using the Chi square test and two sample independent t-test, this paper examines whether Turkish and Algerian women are aware with the consumption of organic meals. Including 81 participants, 63 of them were women; it has been concluded that there is no significant difference in terms of gender regarding the acceptance of organic foods. This research demonstrates that both men and women are aware of their willingness to consume organic foods.

Suggested Citation

  • Chems Eddine Boukhedimi & Mevlüde Feyza Ataş, 2024. "Measurement of women attitude toward the consumption of organic foods in Turkiye & Algeria," Marketing Science & Inspirations, Comenius University in Bratislava, Faculty of Management, vol. 19(3), pages 51-59.
    • Handle: RePEc:cub:journm:v:19:y:2024:i:3:p:51-59
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    More about this item

    Keywords

    consumer behaviour; green marketing; organic foods; Chi square test; Turkiye; Algeria;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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