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A Look At Cultural Barriers

Author

Listed:
  • Carmen A. VRÂNCEANU

    (Business Administration, The Bucharest University of Economic Studies, Romania)

  • Irina LECA

    (Business Administration, The Bucharest University of Economic Studies, Romania)

Abstract

Nowadays the global market allows each individual to work in foreign countries. This fact is a great opportunity for business development, but also puts into light the problem of cultural barriers. Ineffective cross-cultural communication and collaboration can harm employees, customers, and other stakeholders. A company with employees from different cultures must acknowledge and understand these barriers in order to overcome them and to obtain the desired performance. The present study aims to expose the cultural barriers encountered by foreigners in a multinational company from Romania.

Suggested Citation

  • Carmen A. VRÂNCEANU & Irina LECA, 2015. "A Look At Cultural Barriers," CrossCultural Management Journal, Fundația Română pentru Inteligența Afacerii, Editorial Department, issue 1, pages 43-49, June.
    • Handle: RePEc:cmj:journl:y:2015:i:7:p:43-49
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    Cited by:

    1. Burhanuddin Yasin & Yunisrina Qismullah Yusuf & Mawar Junita, 2018. "Acehnese Teachers Teaching English to Rohingya Refugees: Process and Cultural Barriers," SAGE Open, , vol. 8(2), pages 21582440187, June.

    More about this item

    Keywords

    Culture; Cultural levels; Cultural barriers; Communication;
    All these keywords.

    JEL classification:

    • Z10 - Other Special Topics - - Cultural Economics - - - General

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