IDEAS home Printed from https://ideas.repec.org/a/cmj/interc/y2014i32p53-58.html
   My bibliography  Save this article

The Role Of Preventive Medicine And Marketing In Promoting Of Anti-Smoking Campaigns

Author

Listed:
  • Alina-Costina LUCA

    (Universitatea de Medicina și Farmacie “Gr.T.Popa” Iasi)

  • Corina Anamaria IOAN

    (Universitatea Tehnică “Gheorghe Asachi” din Iași)

  • Florin Alexandru LUCA

    (Universitatea Tehnică “Gheorghe Asachi” din Iași)

Abstract

In Europe, according to official statistics (ec.europa.eu) the percentage of smokers is about 29% of the population, and smoking still remains the main reason underlying the deaths and illnesses that could have been prevented. In the past 12 months, 31% of EU smokers have tried to quit smoking. In this gloomy context, the European Commission already has a tradition in preventing and stopping smoking, in addition to the broader tobacco control: in recent years have been organized numerous campaigns that aim to inform the European public about the problems caused by consumption tobacco, increasing awareness of the dangers of smoking, thus contributing to the long-term objective proposed by the Commission as "Europe free from tobacco smoke."

Suggested Citation

  • Alina-Costina LUCA & Corina Anamaria IOAN & Florin Alexandru LUCA, 2014. "The Role Of Preventive Medicine And Marketing In Promoting Of Anti-Smoking Campaigns," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 32, pages 53-58, December.
    • Handle: RePEc:cmj:interc:y:2014:i:32:p:53-58
    as

    Download full text from publisher

    File URL: http://seaopenresearch.eu/Journals/articles/MI_32_7.pdf
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Alexandrina D. CRUCEANU & Ionel MUNTELE & Mihaela-Daniela CAZACU, 2015. "Medical Tourism In Vatra Dornei Resort," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 7, pages 181-192, April.

    More about this item

    Keywords

    Anti-smoking campaign; Effects of Smoking; European Policies anti-smoking; National Policies anti-smoking;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • I15 - Health, Education, and Welfare - - Health - - - Health and Economic Development

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:cmj:interc:y:2014:i:32:p:53-58. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Serghie Dan (email available below). General contact details of provider: https://seaopenresearch.eu/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.