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Studiu Comparativ A Două Modele De Schimbare Organizaţională

Author

Listed:
  • Daniela BRADUTANU

    (Facultatea de Economie şi Administrare a Afacerilor Universitatea de Vest din Timişoara Timişoara, România)

Abstract

This paper aims to study the comparative patterns of change suggested by Price Waterhouse (1995) in their book “A better change: Best practices for transforming your organization” and John Kotter (1996), in his book “Leading change”. Price Waterhouse’s and Kotter’s change models are nearly identical in many aspects. In his book “Leading change”, Kotter appears to have much of the same perspective as Price Waterhouse when it comes to culture, organizational change in general and vision. However, Price Waterhouse takes an approach that requires nearly every person to be on board with the organization’s change program, whereas Kotter implies that the leader primarily focuses on stakeholders.

Suggested Citation

  • Daniela BRADUTANU, 2012. "Studiu Comparativ A Două Modele De Schimbare Organizaţională," Management Intercultural, Romanian Foundation for Business Intelligence, Editorial Department, issue 25, pages 27-32, May.
  • Handle: RePEc:cmj:interc:y:2012:i:25:p:27-32
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    Citations

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    Cited by:

    1. Vladimir-Codrin Ionescu & Cristina Bolcas, 2018. "Organizational Development through Change," Manager Journal, Faculty of Business and Administration, University of Bucharest, vol. 28(1), pages 47-55, December.

    More about this item

    Keywords

    Organizational change; culture; vision; consensus; stakeholders;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General
    • D23 - Microeconomics - - Production and Organizations - - - Organizational Behavior; Transaction Costs; Property Rights

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