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L'impact de l'innovation managériale sur la performance. Rôle de l'orientation marché et de l'apprentissage organisationnel

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  • Abir Besbes
  • Boualem Aliouat
  • Jamel-Eddine Gharbi

Abstract

This study focuses on the main determinants and consequences of Managerial Innovation. It shows that market-orientation and organizational learning, generally considered in the literature as a source of performance, are also sources of Managerial Innovation while seeking to specify and quantify their degree of influence. This study also attempts to measure the impact of Managerial Innovation on competitive advantage and therefore on firm performance.

Suggested Citation

  • Abir Besbes & Boualem Aliouat & Jamel-Eddine Gharbi, 2013. "L'impact de l'innovation managériale sur la performance. Rôle de l'orientation marché et de l'apprentissage organisationnel," Revue française de gestion, Lavoisier, vol. 0(6), pages 161-174.
    • Handle: RePEc:cai:rfglav:rfg_235_0161
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