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Internet et la distribution de biens physiques. Analyse de l'émergence de nouvelles structures verticales dans le secteur du vin

Author

Listed:
  • Éric Giraud-Héraud
  • Louis-Georges Soler
  • Hervé Tanguy

Abstract

A lot of B-to-B and B-to-C projects have been set up by new comers in the wine sector. They lead the traditional stakeholders, involved in physical retailing, to reshape their own distribution strategies. In the first part of this paper, we analyze several models of wine distribution and the stakes raised by the introduction of the Internet technology. In the second part of the paper, we propose a theoretical analysis of (1) the opening of direct distribution channels for the producers, (2) the opening of new supply sources through market places for the distributors. Classification JEL : D43, L22, L81, O33, Q13

Suggested Citation

  • Éric Giraud-Héraud & Louis-Georges Soler & Hervé Tanguy, 2001. "Internet et la distribution de biens physiques. Analyse de l'émergence de nouvelles structures verticales dans le secteur du vin," Revue économique, Presses de Sciences-Po, vol. 52(7), pages 213-232.
  • Handle: RePEc:cai:recosp:reco_527_0213
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    Citations

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    Cited by:

    1. Eric Giraud-Héraud & Yves Surry, 2001. "Les réponses de la recherche aux nouveaux enjeux de l’économie viti-vinicole," Post-Print hal-01200932, HAL.
    2. Ferreira, Gustavo F.C. & Ferreira, Joao P.C., 2012. "The Virginia Wineries’ Websites: An Evaluation," 2013 Annual Meeting, February 2-5, 2013, Orlando, Florida 142795, Southern Agricultural Economics Association.
    3. Sarra Hafsa & Vincent Hovelaque & Louis-Georges Soler, 2002. "Organisation des chaînes d'approvisionnement et commerce électronique," Économie rurale, Programme National Persée, vol. 272(1), pages 28-41.
    4. Giraud-Héraud, Eric & Surry, Yves, 2001. "Les réponses de la recherche aux nouveaux enjeux de l’économie viti-vinicole," Cahiers d'Economie et de Sociologie Rurales (CESR), Institut National de la Recherche Agronomique (INRA), vol. 60, pages 1-5.
    5. Giraud-Héraud Eric & Yves Surry, 2001. "Les réponses de la recherche aux nouveaux enjeux de l’économie viti-vinicole," Cahiers d'Economie et Sociologie Rurales, INRA Department of Economics, vol. 60, pages 5-24.
    6. Jacques Laye & Hervé Tanguy, 2004. "Are neighbors welcome ? e-buyer search, price competition and coalition strategy in the Internet retailing," Working Papers hal-00242928, HAL.

    More about this item

    JEL classification:

    • D43 - Microeconomics - - Market Structure, Pricing, and Design - - - Oligopoly and Other Forms of Market Imperfection
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness

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