Tendances et Prospective , une démarche de prospective touristique en Grand Est au service des stratégies collectives et individuelles de long terme

The aftermath of the health crisis, coupled with ongoing climate change, creates an environment of ambient uncertainties that compels the tourism industry to scrutinize and question its future. Today, the world of tourism is grappling with these questions even as it breaks records, with tourist-flow volumes surpassing pre-crisis levels. Monitoring is needed at the regional level to achieve a desirable and sustainable form tourism, given the outlook on climate change. Will tourism remain feasible in the future? In this context, the Grand Est Regional Tourism Agency, as part of its "trends and foresight" approach, aims to decipher trends, weak signals, and possible disruptions, and to open up possibilities for its tourism professionals. Our approach has a strategic foresight purpose. This means that it explores the future to find paths that are actionable today, using a multi-angle approach that responds to the needs of the sector's diverse professionals. This article reveals the tools and methods used at the Grand Est Regional Tourism Agency.