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At the crossroads of logics: Automating newswork with artificial intelligence—(Re)defining journalistic logics from the perspective of technologists

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  • Stefanie Sirén‐Heikel
  • Martin Kjellman
  • Carl‐Gustav Lindén

Abstract

As artificial intelligence (AI) technologies become more ubiquitous for streamlining and optimizing work, they are entering fields representing organizational logics at odds with the efficiency logic of automation. One such field is journalism, an industry defined by a logic enacted through professional norms, practices, and values. This paper examines the experience of technologists developing and employing natural language generation (NLG) in news organizations, looking at how they situate themselves and their technology in relation to newswork. Drawing on institutional logics, a theoretical framework from organizational theory, we show how technologists shape their logic for building these emerging technologies based on a theory of rationalizing news organizations, a frame of optimizing newswork, and a narrative of news organizations misinterpreting the technology. Our interviews reveal technologists mitigating tensions with journalistic logic and newswork by labeling stories generated by their systems as nonjournalistic content, seeing their technology as a solution for improving journalism, enabling newswork to move away from routine tasks. We also find that as technologists interact with news organizations, they assimilate elements from journalistic logic beneficial for benchmarking their technology for more lucrative industries.

Suggested Citation

  • Stefanie Sirén‐Heikel & Martin Kjellman & Carl‐Gustav Lindén, 2023. "At the crossroads of logics: Automating newswork with artificial intelligence—(Re)defining journalistic logics from the perspective of technologists," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 74(3), pages 354-366, March.
    • Handle: RePEc:bla:jinfst:v:74:y:2023:i:3:p:354-366
    DOI: 10.1002/asi.24656
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    References listed on IDEAS

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    1. Rodrigo Zamith & Mario Haim, 2020. "Algorithmic Actants in Practice, Theory, and Method," Media and Communication, Cogitatio Press, vol. 8(3), pages 1-4.
    2. Andreas Graefe & Nina Bohlken, 2020. "Automated Journalism: A Meta-Analysis of Readers’ Perceptions of Human-Written in Comparison to Automated News," Media and Communication, Cogitatio Press, vol. 8(3), pages 50-59.
    3. Jessica Kunert, 2020. "Automation in Sports Reporting: Strategies of Data Providers, Software Providers, and Media Outlets," Media and Communication, Cogitatio Press, vol. 8(3), pages 5-15.
    4. Aljosha Karim Schapals & Colin Porlezza, 2020. "Assistance or Resistance? Evaluating the Intersection of Automated Journalism and Journalistic Role Conceptions," Media and Communication, Cogitatio Press, vol. 8(3), pages 16-26.
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