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How to Green the red Dragon: A Start‐ups' Little Helper for Sustainable Development in China

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  • Henk J. Steinz
  • Frank J. Van Rijnsoever
  • Frans Nauta

Abstract

This article qualitatively identifies and explains the barriers that foreign cleantech start‐ups can encounter when attempting to enter the Chinese market, as well as the possible strategies that can help overcome these barriers. We base our analysis on interviews with Chinese and foreign entrepreneurs and facilitators. To structure the analysis of such barriers, we use the components of the entrepreneurial ecosystem. We then explain the barriers using institutional theory. We demonstrate that they are caused either by the regulations in China or by the difference between Chinese and Western logics. We further recommend that cleantech entrepreneurs come prepared to China, remain flexible, associate themselves with reputable partners and take advice from those familiar with business in China. Cultural–cognitive barriers might be overcome by integrating the communities of foreign and Chinese start‐ups. Regulative barriers can be removed by the Chinese Government, but this conflicts with the logic of state control. Copyright © 2015 John Wiley & Sons, Ltd and ERP Environment

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  • Henk J. Steinz & Frank J. Van Rijnsoever & Frans Nauta, 2016. "How to Green the red Dragon: A Start‐ups' Little Helper for Sustainable Development in China," Business Strategy and the Environment, Wiley Blackwell, vol. 25(8), pages 593-608, December.
  • Handle: RePEc:bla:bstrat:v:25:y:2016:i:8:p:593-608
    DOI: 10.1002/bse.1899
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    Cited by:

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    2. Giancarlo Giudici & Massimiliano Guerini & Cristina Rossi-Lamastra, 2019. "The creation of cleantech startups at the local level: the role of knowledge availability and environmental awareness," Small Business Economics, Springer, vol. 52(4), pages 815-830, April.
    3. Bertello, Alberto & Battisti, Enrico & De Bernardi, Paola & Bresciani, Stefano, 2022. "An integrative framework of knowledge-intensive and sustainable entrepreneurship in entrepreneurial ecosystems," Journal of Business Research, Elsevier, vol. 142(C), pages 683-693.
    4. Ricky Y. K. Chan, 2021. "Do chief information officers matter for sustainable development? Impact of their regulatory focus on green information technology strategies and corporate performance," Business Strategy and the Environment, Wiley Blackwell, vol. 30(5), pages 2523-2534, July.
    5. Bernd Wurth & Erik Stam & Ben Spigel, 2022. "Toward an Entrepreneurial Ecosystem Research Program," Entrepreneurship Theory and Practice, , vol. 46(3), pages 729-778, May.
    6. Anas A. Makki & Hisham Alidrisi & Asif Iqbal & Basil O. Al-Sasi, 2020. "Barriers to Green Entrepreneurship: An ISM-Based Investigation," JRFM, MDPI, vol. 13(11), pages 1-17, October.
    7. María del Pilar Casado-Belmonte & Gema María Marín-Carrillo & Eduardo Terán-Yépez & María de las Mercedes Capobianco-Uriarte, 2020. "What Is Going on with the Research into the Internationalization of Small and Medium-Sized Enterprises (SMEs)? An Intellectual Structure Analysis into the State-of-the-Art (1990–2018)," Publications, MDPI, vol. 8(1), pages 1-30, February.
    8. Metawa, Noura & Dogan, Eyup & Taskin, Dilvin, 2022. "Analyzing the nexus of green economy, clean and financial technology," Economic Analysis and Policy, Elsevier, vol. 76(C), pages 385-396.

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