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Performance drivers in the casino industry of South Korea

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  • Woo‐Hyuk Kim

Abstract

The purpose of this study is to understand the relationship between the performance drivers and financial performance of the South Korean casino industry. Data were collected from all 17 casinos in South Korea throughout 2015 and evaluated with path analysis using AMOS. Results revealed significant relationships among visitor type (domestic vs. foreign), total number of visitors, and casino revenue. Moreover, the total number of visitors affected the table games and revenues of casinos. Among implications for the casino industry, casino managers can use the findings to prioritise performance drivers to increase revenues.

Suggested Citation

  • Woo‐Hyuk Kim, 2018. "Performance drivers in the casino industry of South Korea," Asian-Pacific Economic Literature, The Crawford School, The Australian National University, vol. 32(2), pages 126-134, November.
    • Handle: RePEc:bla:apacel:v:32:y:2018:i:2:p:126-134
    DOI: 10.1111/apel.12233
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    References listed on IDEAS

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    Cited by:

    1. Lorin DRAGAN & Dana HIRGAU, 2021. "What do international tourists seek for when playing in the casinos? A Bucharest gambling market study," CES Working Papers, Centre for European Studies, Alexandru Ioan Cuza University, vol. 13(3), pages 291-305, November.
    2. Woo-Hyuk Kim & Chunghee Lee & Sungsoo Kim, 2020. "The Influence of Hallyu on Africans’ Perceptions of Korea: The Moderating Role of Service Quality," Sustainability, MDPI, vol. 12(8), pages 1-10, April.

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