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Arshad Ayub Graduate Business School, Universiti Teknologi Mara, Cawangan Selangor, Kampus Shah Alam, 40450 Shah Alam, Selangor, Malaysia

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  • Nurul Atikah binti Kamaruddin

    (Arshad Ayub Graduate Business School, Universiti Teknologi Mara, Cawangan Selangor, Kampus Shah Alam, 40450 Shah Alam, Selangor, Malaysia)

Abstract

This study aims to examine either leadership skills lead to the viability of SME businesses during the vulnerable situation. The paper also offers some recommendations for those entrepreneurs to consider to improve their business viability which is in line with the current technology era.

Suggested Citation

  • Nurul Atikah binti Kamaruddin, 2024. "Arshad Ayub Graduate Business School, Universiti Teknologi Mara, Cawangan Selangor, Kampus Shah Alam, 40450 Shah Alam, Selangor, Malaysia," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(11), pages 1441-1446, November.
    • Handle: RePEc:bcp:journl:v:8:y:2024:i:11:p:1441-1446
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