IDEAS home Printed from https://ideas.repec.org/a/aza/jdmm00/y2021v9i4p316-322.html
   My bibliography  Save this article

Five features in a digital asset management system you never knew you needed

Author

Listed:
  • Masangcay, Marissa

    (Cloudinary, USA)

Abstract

As companies transition from traditional digital asset management (DAM) platforms to modern DAM platforms, it is essential to know what differentiates these technologies. Today’s platforms go beyond the traditional management of assets, that is, storage and organisation. Whether companies are looking to implement, expand or update their DAM system, they must do the research and be aware of the latest capabilities. This paper discusses how modern DAM systems have not only adapted to the ever-evolving needs of customers to deliver a rich media experience across a variety of devices and channels but also take into consideration their future needs as well. The paper also explores about how modern DAM systems include a vast amount of functionalities such as automated optimisations of images and videos, workflow automations through artificial intelligence, embeddable widgets extending DAM capabilities and integrations with other applications in their technology stack.

Suggested Citation

  • Masangcay, Marissa, 2021. "Five features in a digital asset management system you never knew you needed," Journal of Digital Media Management, Henry Stewart Publications, vol. 9(4), pages 316-322, June.
    • Handle: RePEc:aza:jdmm00:y:2021:v:9:i:4:p:316-322
    as

    Download full text from publisher

    File URL: https://hstalks.com/article/6462/download/
    Download Restriction: Requires a paid subscription for full access.
    File URL: https://hstalks.com/article/6462/
    Download Restriction: Requires a paid subscription for full access.
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Keywords

    Media optimisation; automation; artificial intelligence; image; video; DAM;
    All these keywords.

    JEL classification:

    • M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aza:jdmm00:y:2021:v:9:i:4:p:316-322. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Henry Stewart Talks (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.