Competitive Strategy Orientations of Small and Medium Business Owners and their Performance Impacts: The Case of Paint Manufacturing SMEs in South-Western Nigeria
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- Demetris Vrontis & Jaroslav Belas & Alkis Thrassou & Gabriele Santoro & Michael Christofi, 2023. "Strategic agility, openness and performance: a mixed method comparative analysis of firms operating in developed and emerging markets," Review of Managerial Science, Springer, vol. 17(4), pages 1365-1398, May.
- Mercedes Rubio-Andrés & Jorge Linuesa-Langreo & Santiago Gutiérrez-Broncano & Miguel Ángel Sastre-Castillo, 2024. "How to improve market performance through competitive strategy and innovation in entrepreneurial SMEs," International Entrepreneurship and Management Journal, Springer, vol. 20(3), pages 1677-1706, September.
- Waidi Adeniyi Akingbad, 2014. "Competitive Strategies and Improved Performance of Selected Nigeria Telecommunication Companies," Journal of Entrepreneurship, Management and Innovation, Fundacja Upowszechniająca Wiedzę i Naukę "Cognitione", vol. 10(4), pages 143-167.
- Okafor Linus Izediuno & Ifekwem Nkiruka Eugenia & Bello Bashiru Akande & Ajayi Mobolanle Adunola & Omotola Bamigbaiye-Elatuyi & Adebiyi Omolola Oladunke & Modibbo Usman Aliyu & Nnoli Ikenna Theodore, 2024. "Integration Strategies and Competitive Advantage in Manufacturing Sector: Evidence from Ogun State, Nigeria," International Review of Management and Marketing, Econjournals, vol. 14(4), pages 103-112, July.
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Keywords
Differentiation strategy; Low-cost strategy; Small and medium scale enterprises; Organizational;All these keywords.
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