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Fluoridation referendum in La Crosse, Wisconsin: Contributing factors to success

Author

Listed:
  • Jones, R.B.
  • Mormann, D.N.
  • Durtsche, T.B.

Abstract

Residents of La Crosse, Wisconsin approved a public referendum in favor of water fluoridation on April 5, 1988. The vote, 57 percent supportive, culminated a two-year community effort. Three public referenda had been defeated in the past. Contributing to the success of this recent campaign were: broad-based community support led by a 34-member Citizens for Better Dental Health in La Crosse Committee; American Dental Association/Wisconsin Division of Health/US Public Health Service consultation and support; knowledgeable and supportive press coverage; the timing of the ballot to coincide with the Wisconsin Presidential Primary; and local chiropractic support to offset chiropractic anti-fluoridation leadership. La Crosse, population 50,000, was the largest fluoride-deficient community in a nine-state upper Midwest area.

Suggested Citation

  • Jones, R.B. & Mormann, D.N. & Durtsche, T.B., 1989. "Fluoridation referendum in La Crosse, Wisconsin: Contributing factors to success," American Journal of Public Health, American Public Health Association, vol. 79(10), pages 1405-1408.
    • Handle: RePEc:aph:ajpbhl:1989:79:10:1405-1408_1
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