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On The Sustainability Of Fast Fashion Supply Chains – A Comparison Between The Sustainability Of Inditex And H&M’S Supply Chains

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  • Alexandra-Codruta POPESCU (BÎZOI)

    (West University of Timisoara, România)

Abstract

In an industry facing major unsustainability issues, companies struggle to implement sustainable practices, to ensure the sustainability of their supply chains. Sustainable fashion supply chains are a source of competitive advantage if applying sustainable manufacturing, eco-material production, green distribution, green retailing and ethical consumer practices. We will analyze the action of two companies, Inditex, and H&M, companies recognized for the efforts they undertake in order to ensure the sustainability of their supply chains, businesses and brands.

Suggested Citation

  • Alexandra-Codruta POPESCU (BÎZOI), 2015. "On The Sustainability Of Fast Fashion Supply Chains – A Comparison Between The Sustainability Of Inditex And H&M’S Supply Chains," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(2), pages 333-352, November.
    • Handle: RePEc:aio:manmar:v:xiii:y:2015:i:2:p:333-352
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    References listed on IDEAS

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    1. Choi, Tsan-Ming, 2013. "Local sourcing and fashion quick response system: The impacts of carbon footprint tax," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 55(C), pages 43-54.
    2. Nagurney, Anna & Yu, Min, 2012. "Sustainable fashion supply chain management under oligopolistic competition and brand differentiation," International Journal of Production Economics, Elsevier, vol. 135(2), pages 532-540.
    3. Bin Shen, 2014. "Sustainable Fashion Supply Chain: Lessons from H&M," Sustainability, MDPI, vol. 6(9), pages 1-14, September.
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    More about this item

    Keywords

    supply chain management; sustainable supply chain management; sustainability;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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