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Public-Private Distinctions and Strategic Management

Author

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  • Ioan Nicolae

    (University of Craiova, Craiova, Romania)

Abstract

Public organizations are no longer synonymous with governmental agencies but include many for-profit service organi­zations as well as the third sector, which is made up of the private NPOs. Such diverse organizations. meet the publicness criterion to the extent that they cannot ignore publicness when dealing with development of strategy. Competitive models of strategic management have little use in organizations with significant degrees of publicness. Instead, a strategy should be sought which enhances cooperation and collaboration. Strategic management in public settings must identify the beliefs and demands of key stakeholders and deal with elaborate fictions held by these individuals to premise development and guide implementation. Strategic managers must carefully collaborate with their oversight body as they fashion a strategy.

Suggested Citation

  • Ioan Nicolae, 2007. "Public-Private Distinctions and Strategic Management," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 5(1), pages 199-205, November.
    • Handle: RePEc:aio:manmar:v:5:y:2007:i:1:p:199-205
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    File URL: http://www.mnmk.ro/documents/2007/2007-25.pdf
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    More about this item

    Keywords

    public organization management; environmental factors;

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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