IDEAS home Printed from https://ideas.repec.org/a/aif/journl/v19y2023i1p106-117.html
   My bibliography  Save this article

Analysis of the influence of sensory experience, satiety value, menu selection, hygiene, and price on customer satisfaction and customer loyalty at the upper-level fine dining customers in Medan

Author

Listed:
  • Shenny Kelvia

    (Economics and Business School, Magister of Management, Pelita Harapan University, Surabaya, Indonesia.)

  • Amelia

    (S.E., RFP-I. M.M., CSMA, Pelita Harapan University, Surabaya, Indonesia.)

  • Ronald

    (S.T., M.M., CSMA, CDM, PMA, Pelita Harapan University, Surabaya, Indonesia.)

Abstract

Food businesses must adapt to changing times while continuing to meet the needs of their customers to maintain their trust and loyalty and to increase customer satisfaction through sensory experience, satiety value, menu selection, hygiene and price. The purpose of this study is to investigate the effects of sensory experience, satiety value, menu selection, hygiene and price towards customer satisfaction and customer loyalty. The data was gathered by administering a questionnaire to 125 people who had used the Upper-Level Fine Dining at least twice in the previous one year. SPSS 26.0 software was used to analyze the data. The empirical findings indicated that Sensory Experience has positive significant on customer satisfaction, Satiety Value e has positive significant on customer satisfaction, Menu Selection e hasn’t on customer satisfaction, Hygiene has positive significant on customer satisfaction, Price has positive significant on customer satisfaction, Customer Satisfaction has positive significant on customer loyalty.

Suggested Citation

  • Shenny Kelvia & Amelia & Ronald, 2023. "Analysis of the influence of sensory experience, satiety value, menu selection, hygiene, and price on customer satisfaction and customer loyalty at the upper-level fine dining customers in Medan," International Journal of Science and Business, IJSAB International, vol. 19(1), pages 106-117.
    • Handle: RePEc:aif:journl:v:19:y:2023:i:1:p:106-117
    as

    Download full text from publisher

    File URL: https://ijsab.com/wp-content/uploads/2048.pdf
    Download Restriction: no
    File URL: https://ijsab.com/volume-19-issue-1/5477
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Lim, Weng Marc & Aggarwal, Arun & Dandotiya, Ravi, 2022. "Marketing luxury services beyond affluence in the new normal: Insights from fine dining during the coronavirus pandemic," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Pappas, Nikolaos, 2023. "Came and gone? A longitudinal study of the effects of COVID-19 on tourism purchasing intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    2. Hemant C. Sashittal & Avan R. Jassawalla & Ruchika Sachdeva, 2023. "The influence of COVID-19 pandemic on consumer–brand relationships: evidence of brand evangelism behaviors," Journal of Brand Management, Palgrave Macmillan, vol. 30(3), pages 245-260, May.
    3. Wong, Amy, 2023. "How social capital builds online brand advocacy in luxury social media brand communities," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).
    4. Yao, Alex, 2023. "Uncovering heterogeneous prestige effect in luxury consumption: Insights from the Chinese luxury market," Journal of Business Research, Elsevier, vol. 168(C).
    5. Si-Fan Liu & Zhi-Xuan Li & Yang Zhang, 2023. "Sustainable Operation of Fine-Dining Restaurants: Antecedents and Consequences of Customers’ Self-Image Congruity at a Cantonese Michelin-Starred Restaurant Based on the Value-Attitude-Behavior Model," Sustainability, MDPI, vol. 15(3), pages 1-21, January.
    6. Jae-Jang Yang & Rajesh Iyer & Yong-Ki Lee, 2022. "Why Do Local Foodscapes Matter in Building Tourist Trust and Loyalty?," Sustainability, MDPI, vol. 14(4), pages 1-16, February.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aif:journl:v:19:y:2023:i:1:p:106-117. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Farjana Rahman (email available below). General contact details of provider: .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.