Lineas De Investigación En Administración De Agronegocios

The new century has brought with it the reaffirmation and consequence of profound changes which began taking place at the end of the last century. The revolution created by new information technologies, the media, as well as the new management styles and forms, partly guilty of the globalization phenomenon, is not only a fact, but has generated a high technology dependence both in developed and developing countries. This has affected all production and management systems, including those in which Agribusiness develop. Under these circumstances, the present essay's main objective is to establish a general reference in order to set up lines of research in the Agribusiness management in México. In the first part we find a retrospective regarding the environment where these activities took place, having it as basis for further research in order to improve the management systems. Subsequently there is a description of the surroundings where the present agribusinesses develop as well as a description of their possible tendencies. Finally through a brainstorm of ideas a norm has been set up to design and develop the lines of research in the agribusiness management.