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Przyczyny spadku spożycia marchwi i cebuli w gospodarstwach domowych w opinii konsumentów

Author

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  • Zmarlicki, Krzysztof
  • Brzozowski, Piotr
  • Paszko, Dariusz

Abstract

The study on reasons limiting sales of carrot and onion as a fresh vegetables was carried on at 5 retail points in two locations in Skierniewice and in Lublin both in Poland. Five age group customers (total 434) were questioned at groceries shops. As a main factor limiting sales of carrot and onion should be considered the need of peeling and preparing both vegetables before their consumption. It was important for 43,5% purchasers of carrot and for 50,0% purchasers of onion. The other reasons turned out to be fairly less important. As a good solution for sales increase could be the offer of both vegetables ready for immediate consumption for example for carrot as a Baby carrot. The residues and low quality of these vegetables were not important for the questioned consumers. It means that the products in the retail were of good quality.

Suggested Citation

  • Zmarlicki, Krzysztof & Brzozowski, Piotr & Paszko, Dariusz, 2017. "Przyczyny spadku spożycia marchwi i cebuli w gospodarstwach domowych w opinii konsumentów," Roczniki (Annals), Polish Association of Agricultural Economists and Agribusiness - Stowarzyszenie Ekonomistow Rolnictwa e Agrobiznesu (SERiA), vol. 2016(5), May.
    • Handle: RePEc:ags:paaero:257628
    DOI: 10.22004/ag.econ.257628
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    Keywords

    Agribusiness;

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