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Total Ranch Analysis Colorado (T.R.A.C.): A Ranch Benchmarking Program

Author

Listed:
  • Rhoades, Ryan D.
  • Mooney, Daniel F.
  • McQuagge, Matthew
  • Garry, Franklyn
  • Ahola, Jason

Abstract

Benchmarking is a valuable tool for tracking and comparing the performance of ranch operations over time and relative to peers. However, no benchmark averages have historically been available to cow-calf operators dependent on extensive grazing lands in Colorado. Total Ranch Analysis Colorado (T.R.A.C.) was developed as a collaborative partnership involving Colorado State University faculty and Extension personnel, cattlemen associations, and beef producers. Personnel make onsite visits to collect production and financial records, and participants receive an in-depth analysis that includes a suite of production, financial, and integrated metrics. This article reports benchmark averages from the first cohort of 30 ranch visits.

Suggested Citation

  • Rhoades, Ryan D. & Mooney, Daniel F. & McQuagge, Matthew & Garry, Franklyn & Ahola, Jason, 2024. "Total Ranch Analysis Colorado (T.R.A.C.): A Ranch Benchmarking Program," Journal of the ASFMRA, American Society of Farm Managers and Rural Appraisers, vol. 2024, January.
    • Handle: RePEc:ags:jasfmr:342913
    DOI: 10.22004/ag.econ.342913
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    References listed on IDEAS

    as
    1. Langemeier, Michael, 2018. "What Should My Farm Benchmark?," farmdoc daily, University of Illinois at Urbana-Champaign, Department of Agricultural and Consumer Economics, vol. 8, September.
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