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By Marketing To Competitive Advantage

Author

Listed:
  • Veljkovic, Biljana
  • Bastajic, LJ
  • Petrovic, S.
  • Djuric, Milena

Abstract

Planning business goals and submitting business strategy directly dependence on organizations positions in relation to competitive firm, but also dependence a future consumer’s needs and tendency in demand. In the business systems it is very important to invest in developing marketing activities, and it is necessary to make profit. Establishing marketing strategy and applying marketing methods help as to take market position and as well to hold them at the same time achieving important advantage in relation to competition.

Suggested Citation

  • Veljkovic, Biljana & Bastajic, LJ & Petrovic, S. & Djuric, Milena, 2006. "By Marketing To Competitive Advantage," Economics of Agriculture, Institute of Agricultural Economics, vol. 53.
  • Handle: RePEc:ags:iepeoa:245803
    DOI: 10.22004/ag.econ.245803
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