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Product Turnover and the Cost-of-Living Index: Quality versus Fashion Effects

Author

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  • Kozo Ueda
  • Kota Watanabe
  • Tsutomu Watanabe

Abstract

This paper evaluates the effects of product turnover on a welfare-based cost-of-living index by incorporating the quality effect and the fashion effect. Employing scanner data for Japan for the years 1988–2013, we find that (i) the price and quantity of a new product tend to be higher than those of its predecessor at its exit; (ii) a considerable fashion effect exists for the entire sample period, while the quality effect is declining over time; and (iii) the discrepancy between the cost-of-living index estimated based on our methodology and the price index constructed only from a matched sample is not large.

Suggested Citation

  • Kozo Ueda & Kota Watanabe & Tsutomu Watanabe, 2019. "Product Turnover and the Cost-of-Living Index: Quality versus Fashion Effects," American Economic Journal: Macroeconomics, American Economic Association, vol. 11(2), pages 310-347, April.
    • Handle: RePEc:aea:aejmac:v:11:y:2019:i:2:p:310-47
    Note: DOI: 10.1257/mac.20160403
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    Citations

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    Cited by:

    1. Tsutomu Watanabe & Tomoyoshi Yabu, 2023. "The demand for money at the zero interest rate bound," Journal of Applied Econometrics, John Wiley & Sons, Ltd., vol. 38(6), pages 968-976, September.
    2. Yuki Teranishi, 2017. "Product Cycles and Prices:Search Foundation," UTokyo Price Project Working Paper Series 079, University of Tokyo, Graduate School of Economics.
    3. Kozo Ueda & Kota Watanabe & Tsutomu Watanabe, 2021. "Household Inventory, Temporary Sales, and Price Indices," CARF F-Series CARF-F-520, Center for Advanced Research in Finance, Faculty of Economics, The University of Tokyo.
    4. Higo, Masahiro & Shiratsuka, Shigenori, 2023. "Consumer price measurement under the first wave of the COVID-19 spread in Japan: Scanner data evidence for retailers in Tokyo," Japan and the World Economy, Elsevier, vol. 65(C).
    5. Masahiro Higo & Shigenori Shiratsuka, 2022. "Was Inflation Observed under the First Wave of the COVID-19 Spread in Japan? Scanner Data Evidence for Retailers in Tokyo," Keio-IES Discussion Paper Series 2022-013, Institute for Economics Studies, Keio University.
    6. Masashige Hamano & Keita Oikawa, 2022. "Multi-Product Establishments and Product Dynamics," Working Papers e168, Tokyo Center for Economic Research.
    7. Ko Munakata & Takeshi Shinohara & Shigenori Shiratsuka & Nao Sudo & Tsutomu Watanabe, 2023. "On the Source of Seasonality in Price Changes: The Role of Seasonality in Menu Costs," IMES Discussion Paper Series 23-E-07, Institute for Monetary and Economic Studies, Bank of Japan.
    8. Kozo Ueda & Kota Watanabe & Tsutomu Watanabe, 2020. "Consumer Inventory and the Cost of Living Index: Theory and Some Evidence from Japan," Working Papers on Central Bank Communication 025, University of Tokyo, Graduate School of Economics.
    9. Kozo Ueda & Kota Watanabe & Tsutomu Watanabe, 2024. "Household Inventory, Temporary Sales, Price Indices," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, vol. 65(1), pages 217-251, February.
    10. Ko Munakata & Takeshi Shinohara & Shigenori Shiratsuka & Nao Sudo & Tsutomu Watanabe, 2024. "Online Appendix: On the Source of Seasonality in Price Changes: The Role of Seasonality in Menu Costs," Working Papers on Central Bank Communication 052_Appendix, University of Tokyo, Graduate School of Economics.

    More about this item

    JEL classification:

    • C43 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Index Numbers and Aggregation
    • E31 - Macroeconomics and Monetary Economics - - Prices, Business Fluctuations, and Cycles - - - Price Level; Inflation; Deflation
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce

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