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The Impact of Individual Behavior on Household Energy Saving

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  • Gulshan Maqbool
  • Zulqarnain Haider

Abstract

Energy-saving behaviors are defined as the daily and habitual practices of households that focus on specific reductions in energy use. The main objective of this research was to estimate the impact of the energy-saving behavior of individuals on energy demand and to estimate the impact of factors affections the adoption of energy-saving techniques. The study is based on primary data which is collected through questionnaires. The data were collected from rural and urban households in four tehsils of district Sargodha, Pakistan. The Ordinary Least Square technique was to describe the relationship between electricity consumption and different explanatory variables such as gender, age, region, family members, dwelling area, income, energy consumption awareness, external influencing factors, and household saving behavior. Job status is negative and significant, qualification variable in this study is insignificant, marital status is negatively associated with energy consumption and significant, size of a household has a significant effect on the model. The monthly income of the household head has a positive and significant effect. Energy consumption awareness is significantly negative. External influencing factors are insignificant. Saving behavior in electronic appliances is significantly negative to energy consumption. Government should put efforts to aware the public about energy-saving measures through an awareness campaign using electronic media like mobile and email. Energy-saving appliances should be a sale at cheap prices. The household should have to change its habitual behavior.

Suggested Citation

  • Gulshan Maqbool & Zulqarnain Haider, 2021. "The Impact of Individual Behavior on Household Energy Saving," Journal of Economic Impact, Science Impact Publishers, vol. 3(1), pages 39-46.
    • Handle: RePEc:adx:journl:v:3:y:2021:i:1:p:39-46
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    References listed on IDEAS

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    Cited by:

    1. Ma, Yuan & Liu, Changshan, 2023. "Configuration analysis of influencing factors of energy-saving behaviors: From the perspective of consumers’ pro-environmental characteristics and environmentally friendly social atmosphere," Energy, Elsevier, vol. 278(PA).
    2. Olawale Fatoki, 2023. "Antecedents of Workplace Energy Saving Behaviour: An Integration of the Theory of Planned Behaviour and Norm Activation Model," International Journal of Energy Economics and Policy, Econjournals, vol. 13(4), pages 394-403, July.

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    More about this item

    Keywords

    External influencing factors; Energy consumption awareness; Dwelling area; Household behaviour;
    All these keywords.

    JEL classification:

    • Q40 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - General
    • Q41 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - Demand and Supply; Prices
    • G51 - Financial Economics - - Household Finance - - - Household Savings, Borrowing, Debt, and Wealth
    • D04 - Microeconomics - - General - - - Microeconomic Policy: Formulation; Implementation; Evaluation
    • D90 - Microeconomics - - Micro-Based Behavioral Economics - - - General

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