Global trends in tourism development in the era of globalization

Globalization, characterized by the growing mobility of capital, people, ideas and information on a global scale, has become an urgent topic in the modern world. It is obvious that tourism and related economic activities are not protected from such a broad context of the global economy. Over the past decade or two, there has been a steady increase in international tourist flows, interregional and inter-organizational alliances, as well as foreign direct investment. These trends are especially prevalent in developing countries, mainly due to their pristine nature, diverse culture, inexpensive goods and services, cheap labor and other resources. However, some scientists warn that tourism is an industry run by richer, more powerful countries and their respective multinational corporations. The article presents a detailed study of the essential nature of the category "tourism" from the point of view of economic and social activities. It is proved that the basis of tourism as a multidimensional economic and social category is determined by two groups of principles: fundamental and desirable. It is concluded that tourism, as an important component of the modern world economy, inevitably becomes involved in the process of globalization. New opportunities for exotic travel are opening up for tourists, offering authenticity and uniqueness, and this in turn forces the tourism industry to look for new alternatives to classic tourism.