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e-Choupal: Hope or Hype?

Author

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  • Neeraj Dangi
  • Harjit Singh

Abstract

Problem statement: This case looked at the cost benefit factor of e-Choupal model in rural India from socio-economic perspective since it is being projected as one of the models of rural empowerment. Questions were raised whether its growth both horizontally and vertically might be detrimental to sustainability of traditional agrarian economy. It also examined the role of ICT and government policies in this context. Approach: The study examined the above mentioned issues from the context of rural India. Empirical literature was referred to build a link between various rural issues and e-Choupal. Results: e-Choupal model may not be leading towards a holistic development since the individual income increase of participating members may be at the expense of non-participating members of the rural commune. Conclusion: The results indicated that the present modus operandi of e-Choupal may perhaps lead to further rural consolidation through corporatization rather than rural empowerment.

Suggested Citation

  • Neeraj Dangi & Harjit Singh, 2010. "e-Choupal: Hope or Hype?," American Journal of Economics and Business Administration, Science Publications, vol. 2(2), pages 179-184, June.
    • Handle: RePEc:abk:jajeba:ajebasp.2010.179.184
    DOI: 10.3844/ajebasp.2010.179.184
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    References listed on IDEAS

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    1. World Commission on Environment and Development,, 1987. "Our Common Future," OUP Catalogue, Oxford University Press, number 9780192820808.
    2. Richa Kumar, 2004. "eChoupals: A Study on the Financial Sustainability of Village Internet Centers in Rural Madhya Pradesh," Information Technologies and International Development, MIT Press, vol. 2(1), pages 45-73.
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    Cited by:

    1. Glendenning, Claire J. & Babu, Suresh & Asenso-Okyere, Kwadwo, 2010. "Review of agricultural extension in India: Are farmers' information needs being met?," IFPRI discussion papers 1048, International Food Policy Research Institute (IFPRI).
    2. Abhipsa Pal & Salamah Ansari, 2022. "Technology and Inequality across Three Eras: An Investigation of the Green Revolution, Yellow Revolution, and the Mobile Payments Evolution," Working papers 493, Indian Institute of Management Kozhikode.

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