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Cultural Entrepreneurship as Affective Networks: A Multi-sited Ethnography of Food Markets

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  • Xênia L'amour Campos Oliveira
  • Eduardo Paes Barreto Davel

Abstract

Objective: to explain how affective networks support cultural entrepreneurship. Theoretical approach: theories of cultural entrepreneurship and affective networks, pointing out the relevance of networks and affectivity in this context. Method: a multi-sited ethnography was conducted in popular food markets, using ethnographic interviews, participant observation, documents, and visual and audiovisual records. Result: explaining cultural innovation, how affective networks support that process, and how the networks’ affectivity inspires the singularities of cultural entrepreneurship. Conclusions: the results contribute to advancing research on (a) cultural entrepreneurship as affective networks, (b) affectivity in entrepreneurship, and (c) cultural entrepreneurship as affective networks.

Suggested Citation

  • Xênia L'amour Campos Oliveira & Eduardo Paes Barreto Davel, 2025. "Cultural Entrepreneurship as Affective Networks: A Multi-sited Ethnography of Food Markets," RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration), ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração, vol. 29(Vol. 29 N), pages 240093-2400.
  • Handle: RePEc:abg:anprac:v:29:y:2025:i:1:1678
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