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Representaciones sociales sobre el significado de emprendimiento en mujeres y hombres rurales

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Abstract

La generación de nuevos emprendimientos se ha convertido en uno de los objetivos de la política de desarrollo a nivel mundial, estos objetivos están orientados al desarrollo de las pequeñas y medianas empresas y otorgan especial importancia al emprendimiento en las zonas rurales. Hay muchos estudios sobre este tema, sin embargo, pocos examinan el significado del espíritu empresarial para las personas que lo llevan a cabo. Este artículo pretende describir las representaciones sociales sobre el significado del emprendimiento y la motivación empresarial rural de hombres y mujeres, al mismo tiempo, pretende comparar los resultados según género. La muestra estuvo compuesta por 21 mujeres y 21 hombres de una comuna rural de la Región de Araucanía en Chile. Se utilizó la técnica de redes semánticas naturales y los resultados muestran contenidos comunes de las representaciones sociales, por lo que se sostiene que no existen diferencias según género.

Suggested Citation

  • Moliné Alvarez, Viviana Karela, 2017. "Representaciones sociales sobre el significado de emprendimiento en mujeres y hombres rurales," Small Business International Review, Asociación Española de Contabilidad y Administración de Empresas - AECA, vol. 1(1), pages 1-10, July.
    • Handle: RePEc:aaz:sbir01:v:1:y:2017:i:1:p:1-10
    DOI: 10.26784/sbir.v1i1.2
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    References listed on IDEAS

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    1. Inmaculada Buendía-Martinez & Inmaculada Carrasco, 2013. "Mujer, actividad emprendedora y desarrollo rural en América Latina y el Caribe," Cuadernos de Desarrollo Rural, Universidad Javeriana, Facultad de Estudios Ambientales y Rurales, December.
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    More about this item

    Keywords

    representaciones sociales; emprendimiento; motivación emprendedora; emprendedor rural; técnica redes semánticas naturales;
    All these keywords.

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • R10 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General Regional Economics - - - General

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