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The role of ethics and product personality in the intention to purchase organic food products: a structural equation modeling approach

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  • Gianluigi Guido
  • M. Prete
  • Alessandro Peluso
  • R. Maloumby-Baka
  • Carolina Buffa

Abstract

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  • Gianluigi Guido & M. Prete & Alessandro Peluso & R. Maloumby-Baka & Carolina Buffa, 2010. "The role of ethics and product personality in the intention to purchase organic food products: a structural equation modeling approach," International Review of Economics, Springer;Happiness Economics and Interpersonal Relations (HEIRS), vol. 57(1), pages 79-102, March.
  • Handle: RePEc:spr:inrvec:v:57:y:2010:i:1:p:79-102
    DOI: 10.1007/s12232-009-0086-5
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    References listed on IDEAS

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    1. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    2. Bellows Anne C. & Onyango Benjamin & Diamond Adam & Hallman William K, 2008. "Understanding Consumer Interest in Organics: Production Values vs. Purchasing Behavior," Journal of Agricultural & Food Industrial Organization, De Gruyter, vol. 6(1), pages 1-31, May.
    3. Plummer, Joseph T., 2000. "How Personality Makes a Difference," Journal of Advertising Research, Cambridge University Press, vol. 40(6), pages 79-83, December.
    4. Zanoli, Raffaele & Naspetti, Simona, 2002. "Consumer motivations in the purchase of organic food. A means-end approach," MPRA Paper 32712, University Library of Munich, Germany.
    5. Jan-Benedict E M Steenkamp & Rajeev Batra & Dana L Alden, 2003. "How perceived brand globalness creates brand value," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 34(1), pages 53-65, January.
    6. Lia Zarantonello & Dania Mastrangelo & Fabio Colacchio, 2008. "I vissuti del cibo: una ricerca esplorativa," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2008(4), pages 41-69.
    7. Caprara, Gian Vittorio & Barbaranelli, Claudio & Guido, Gianluigi, 2001. "Brand personality: How to make the metaphor fit?," Journal of Economic Psychology, Elsevier, vol. 22(3), pages 377-395, June.
    8. Naspetti, Simona & Zanoli, Raffaele, 2006. "Organic food quality & safety perception throughout Europe," 98th Seminar, June 29-July 2, 2006, Chania, Crete, Greece 10086, European Association of Agricultural Economists.
    9. Plummer, Joseph T., 2000. "How Personality Makes a Difference," Journal of Advertising Research, Cambridge University Press, vol. 40(06), pages 79-84, November.
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    Citations

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    Cited by:

    1. Faiq Aziz & Ahmad Aizuddin Md Rami & Zeinab Zaremohzzabieh & Seyedali Ahrari, 2021. "Effects of Emotions and Ethics on Pro-Environmental Behavior of University Employees: A Model Based on the Theory of Planned Behavior," Sustainability, MDPI, vol. 13(13), pages 1-17, June.
    2. Francesco Testa & Silvia Sarti & Marco Frey, 2019. "Are green consumers really green? Exploring the factors behind the actual consumption of organic food products," Business Strategy and the Environment, Wiley Blackwell, vol. 28(2), pages 327-338, February.
    3. Xuhui Wang & Frida Pacho & Jia Liu & Redempta Kajungiro, 2019. "Factors Influencing Organic Food Purchase Intention in Developing Countries and the Moderating Role of Knowledge," Sustainability, MDPI, vol. 11(1), pages 1-18, January.
    4. Niemiec, Ernestyna, 2023. "Novel Foods and EU Law: Facing Ethical Lines," Problems of World Agriculture / Problemy Rolnictwa Światowego, Warsaw University of Life Sciences, vol. 23(2), June.
    5. Leonidou, Leonidas C. & Eteokleous, Pantelitsa P. & Christofi, Anna-Maria & Korfiatis, Nikolaos, 2022. "Drivers, outcomes, and moderators of consumer intention to buy organic goods: Meta-analysis, implications, and future agenda," Journal of Business Research, Elsevier, vol. 151(C), pages 339-354.
    6. Pal Zsuzsa, 2012. "The Interdependecy Of Ecological And Health Issues In The Choice Of Organic Foods," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1187-1192, July.
    7. Somi Yu & Jieun Lee, 2019. "The Effects of Consumers’ Perceived Values on Intention to Purchase Upcycled Products," Sustainability, MDPI, vol. 11(4), pages 1-20, February.
    8. Cristina Fleșeriu & Smaranda Adina Cosma & Vlad Bocăneț, 2020. "Values and Planned Behaviour of the Romanian Organic Food Consumer," Sustainability, MDPI, vol. 12(5), pages 1-21, February.
    9. Krnáčová Paulína & Závodský Martin, 2018. "Consumer-Oriented Sales Promotion of Organic Food in Slovakia and the Czech Republic," Studia Commercialia Bratislavensia, Sciendo, vol. 11(40), pages 194-207, December.
    10. Zohra Zinoubi Ghali, 2021. "Motives of ethical consumption: a study of ethical products’ consumption in Tunisia," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(9), pages 12883-12903, September.
    11. Sadiq, Muhammad Ahsan & Rajeswari, Balasundaram & Ansari, Lubna & Danish Kirmani, Mohd, 2021. "The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: An extended planned behaviour approach," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    12. Contò, Francesco & Fiore, Mariantonietta & Conte, Alessandra & Pellegrini, Giustina, 2015. "Avoiding food waste by Italian consumers: related beliefs, attitudes, behaviour and the importance of planning and shopping routines," 2015 Fourth Congress, June 11-12, 2015, Ancona, Italy 207355, Italian Association of Agricultural and Applied Economics (AIEAA).

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    More about this item

    Keywords

    Ethical consumers; Organic food products; Moral disengagement; Moral norms; Personality traits; D12; D83; M31; Q18;
    All these keywords.

    JEL classification:

    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy; Animal Welfare Policy

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