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Business-to-business electronic marketplaces: Joining a public or creating a private

Author

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  • Chrysovalantou Milliou

    (Universidad Carlos III de Madrid, Spain)

  • Emmanuel Petrakis

    (University of Crete, Greece)

Abstract

We analyse a firm's incentives to create a private B2B e-marketplace or to join a public e-marketplace. In the former the firm incurs higher set-up costs but lower quality investment costs due to closer supplier-buyer collaboration than in the public. In the latter, the firm's quality improvement may spillover to competitors. We show that a firm's incentives to create a private e-marketplace are stronger, the closer is supplier-buyer collaboration, the higher are spillovers, and the larger is the buyer's profit share within the e-marketplace. Our welfare analysis indicates that a firm's incentives do not always coincide with those of a social planner. Copyright © 2004 John Wiley & Sons, Ltd.

Suggested Citation

  • Chrysovalantou Milliou & Emmanuel Petrakis, 2004. "Business-to-business electronic marketplaces: Joining a public or creating a private," International Journal of Finance & Economics, John Wiley & Sons, Ltd., vol. 9(2), pages 99-112.
    • Handle: RePEc:ijf:ijfiec:v:9:y:2004:i:2:p:99-112
    DOI: 10.1002/ijfe.234
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    References listed on IDEAS

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    Cited by:

    1. Paolo Garella & Emmanuel Petrakis, 2008. "Minimum quality standards and consumers’ information," Economic Theory, Springer;Society for the Advancement of Economic Theory (SAET), vol. 36(2), pages 283-302, August.
    2. Lluís Bru & Ramon Faulí-Oller & Joel Sandonís, 2011. "Partial price discrimination by an upstream monopolist," SERIEs: Journal of the Spanish Economic Association, Springer;Spanish Economic Association, vol. 2(2), pages 217-231, June.
    3. Henseler, Marco, 2006. "Horizontal versus Vertical Electronic Business-to-Business Marketplaces," MPRA Paper 40853, University Library of Munich, Germany.
    4. Aron, Ravi & Ungar, Lyle & Valluri, Annapurna, 2008. "A model of market power and efficiency in private electronic exchanges," European Journal of Operational Research, Elsevier, vol. 187(3), pages 922-942, June.
    5. BELLEFLAMME, Paul & TOULEMONDE, Eric, 2004. "B2B marketplaces : Emergence and entry," LIDAM Discussion Papers CORE 2004078, Université catholique de Louvain, Center for Operations Research and Econometrics (CORE).
    6. Rach, Sabine & Tschöpel, Michael, 2011. "Handelsplattformen im Internet: Eine Literaturstudie zur empirischen Evidenz," Arbeitspapiere 112, University of Münster, Institute for Cooperatives.

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