Adopting an Extended Theory of Planned Behaviour to Examine Buying Intention and Behaviour of Nutrition-Labelled Menu for Healthy Food Choices in Quick Service Restaurants: Does the Culture of Consumers Really Matter?
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- Moon, Junyean & Chadee, Doren & Tikoo, Surinder, 2008. "Culture, product type, and price influences on consumer purchase intention to buy personalized products online," Journal of Business Research, Elsevier, vol. 61(1), pages 31-39, January.
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- Ibrahim Elshaer & Abu Elnasr E. Sobaih & Mansour Alyahya & Ahmed Abu Elnasr, 2021. "The Impact of Religiosity and Food Consumption Culture on Food Waste Intention in Saudi Arabia," Sustainability, MDPI, vol. 13(11), pages 1-17, June.
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- Meqbel M. Aliedan & Mansour A. Alyahya & Ibrahim A. Elshaer & Abu Elnasr E. Sobaih, 2023. "Who Is Going Green? Determinants of Green Investment Intention in the Saudi Food Industry," Agriculture, MDPI, vol. 13(5), pages 1-17, May.
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Keywords
nutrition-labelled menu; healthy food choice; quick service restaurants (QSRs); cultural differences; health consciousness; theory of planned behaviour (TPB); intention to buy; intention to recommend;All these keywords.
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