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Report NEP-MKT-2024-01-01
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Daniel Ershov & Yanting, He & Stephan Seiler, 2023. "How Much Influencer Marketing Is Undisclosed? Evidence from Twitter," CESifo Working Paper Series 10743, CESifo.
- Ologunebi, John & Taiwo, Ebenezer, 2023. "The Importance of SEO and SEM in improving brand visibility in E-commerce industry; A study of Decathlon, Amazon and ASOS," MPRA Paper 119205, University Library of Munich, Germany.