Printed from https://ideas.repec.org/n/nep-mkt/2021-11-22.html
Report NEP-MKT-2021-11-22
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Ladislav Vagner, 2021. "The impact of social marketing activities on the performance of non-profit organizations," Proceedings of Business and Management Conferences 12713396, International Institute of Social and Economic Sciences.
- P. Rovelli & C. Benedetti & A. Fronzetti Colladon & A. De Massis, 2021. "As long as you talk about me: The importance of family firm brands and the contingent role of family-firm identity," Papers 2110.13815, arXiv.org.