Report NEP-MKT-2020-09-14

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.

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Other reports in NEP-MKT

The following items were announced in this report:

• BELLEFLAMME, Paul, & PEITZ, Martin,, 2020. "Network goods, price discrimination, and two-sided platforms," LIDAM Discussion Papers CORE 2020024, Université catholique de Louvain, Center for Operations Research and Econometrics (CORE).
• Garrod, Luke & Olczak, Matthew & Wilson, Chris M, 2020. "Price Advertising, Double Marginalisation and Vertical Restraints," MPRA Paper 102621, University Library of Munich, Germany.
• Christina Uhl & Nadia Abou Nabout & Klaus Miller, 2020. "How Much Ad Viewability is Enough? The Effect of Display Ad Viewability on Advertising Effectiveness," Papers 2008.12132, arXiv.org.