Printed from https://ideas.repec.org/n/nep-mkt/2020-05-04.html
Report NEP-MKT-2020-05-04
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Marco Novarese issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Daria Dzyabura & Renana Peres, 2019. "Visual Elicitation of Brand Perception," Working Papers w0260, New Economic School (NES).
- Dertwinkel-Kalt, Markus & Köster, Mats, 2020. "Attention to online sales: The role of brand image concerns," DICE Discussion Papers 335, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).