Report NEP-MKT-2014-03-15
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Item repec:dau:papers:123456789/12808 is not listed on IDEAS anymore
- Mohamed Akli Achabou, 2014. "Brand influence on consumer preference for environmental labels," Working Papers 2014-139, Department of Research, Ipag Business School.
- Garcia, Daniel, 2014. "Branding and Collusion in Vertically Differentiated Industries," MPRA Paper 54010, University Library of Munich, Germany.
- Inderst, Roman & Pfeil, Sebastian, 2014. "An "Image Theory" of RPM," MPRA Paper 54139, University Library of Munich, Germany.
- Bert Sadowski, 2014. "Consumer Cooperatives as a new Governance Form: The Case of the Cooperatives in the Broadband Industry," Working Papers 14-03, Eindhoven Center for Innovation Studies, revised Feb 2014.
- Matsdotter, Elina & Elofsson, Katarina & Arntyr, Johan, 2014. "Got green milk? A field experimental trial of consumer demand for a climate label," Working Paper Series 2014:2, Swedish University of Agricultural Sciences, Department Economics.
- Sihem Dekhili & Mohamed Akli Achabou, 2014. "How the 'made in' can influence the eco-equality assessment of a product: An experimental study on the case of the European Ecolabel," Working Papers 2014-140, Department of Research, Ipag Business School.
- Dewenter, Ralf & Heimeshoff, Ulrich, 2014. "Media bias and advertising: Evidence from a German car magazine," DICE Discussion Papers 132, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).