Report NEP-MKT-2008-03-15

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.

Subscribe to this report: email, RSS, or Mastodon.

Other reports in NEP-MKT

The following items were announced in this report:

• Sergi Jiménez-Martín & Antonio Ladrón de Guevara, 2008. "Hybrid consumption paths in the attribute space: A model and application with scanner data," Economics Working Papers 1071, Department of Economics and Business, Universitat Pompeu Fabra.
• MENCARELLI, Rémi & PULH, Mathilde & MARTEAUX, Séverine, 2007. "Quand l’offre muséale fait écho aux grandes tendances de consommation. / When museum offer echoes consumption tendencies," LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Cahier de recherche 2007-01, LEG - CERMAB, CNRS UMR 5118, Université de Bourgogne.
• Mandler, Michael & Manzini, Paola & Mariotti, Marco, 2008. "A Million Answers to Twenty Questions: Choosing by Checklist," IZA Discussion Papers 3377, Institute of Labor Economics (IZA).
• Tomescu Dumitrescu, C., 2005. "ANOVA în cercetrările de marketing," MPRA Paper 7737, University Library of Munich, Germany, revised 2007.
• Nicoletta Corrocher & Marco Guerzoni, 2008. "Product variety and price strategy in the ski manufacturing industry," Jena Economics Research Papers 2008-015, Friedrich-Schiller-University Jena.
• NOTEBAERT, Jean-François & ASSADI, Djamchid & ATTUEL-MENDES, Laurence, 2007. "L'individualisation de la relation client sur Internet : un élément préalable à tout nouveau modèle économique," LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Cahier de recherche 2007-02, LEG - CERMAB, CNRS UMR 5118, Université de Bourgogne.