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Report NEP-MKT-2005-07-18
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon.
Other reports in NEP-MKT
The following items were announced in this report:
- Avimanyu Datta & Rwitankar Coondoo, 2005. "Modeling the effect of Consumer Utility through Personalized Services and Compensating Variance through Greater Product Variety on Increased Spending in Online Advertisements," GE, Growth, Math methods 0507008, University Library of Munich, Germany.