Branding Stockholm
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More about this item
Keywords
City Branding; Place Marketing; Stockholm; Vision 2030; World-Class city; Brand Name;All these keywords.
JEL classification:
- R58 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Regional Development Planning and Policy
- R59 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - Other
NEP fields
This paper has been announced in the following NEP Reports:- NEP-IPR-2013-07-15 (Intellectual Property Rights)
- NEP-MKT-2013-07-15 (Marketing)
- NEP-SEA-2013-07-15 (South East Asia)
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