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Videography in tourism research: An analytical review

Author

Listed:
  • Julie Masset

    (UNamur - Université de Namur [Namur])

  • Alain Decrop

    (UNamur - Université de Namur [Namur])

  • Isabelle Frochot

    (CREGO - Centre de Recherche en Gestion des Organisations - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UBFC - Université Bourgogne Franche-Comté [COMUE] - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE])

Abstract

Videography is a research approach that has been used extensively in consumer research and anthropology, yet has been considered less often in tourism research. This is surprising as tourism is inextricably linked to visuals. Many tourism features also fully justify the use of films to disseminate and share research findings within the tourism community, as the variety of contexts and their multisensorial dimensions can be best represented audio-visually. This paper reviews the existing work on videography, including its epistemology, ontology, and axiology. We then provide an analytical review of 28 films connected to tourism and travel themes. We describe and analyze them using five criteria: topicality, technicality (in collecting and in editing material), theoreticality, and theatricality. We conclude with contributions related to ontology, epistemology, and axiology and recommendations on how, when and why to use this innovative research format.

Suggested Citation

  • Julie Masset & Alain Decrop & Isabelle Frochot, 2024. "Videography in tourism research: An analytical review," Post-Print hal-04550890, HAL.
    • Handle: RePEc:hal:journl:hal-04550890
    DOI: 10.1016/j.tourman.2023.104869
    as

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    Keywords

    Videography; Tourism research;

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