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Commercial Real Estate Development in China

Author

Listed:
  • Just, Tobias
  • Lu, Xin

Abstract

The dynamic Chinese market is attractive to many foreign businesses. In order to successfully interact with the local businesses and consumers, foreign executives need to understand Chinese culture and its impacts on today’s Chinese consumers, markets, and business practices. In this chapter, the readers will learn about the roots of Chinese culture and its implications. The chapter highlights a few influential concepts, e.g., gunaxi and feng shui, and explains their significance in building a successful business venture in China.

Suggested Citation

  • Just, Tobias & Lu, Xin, . "Commercial Real Estate Development in China," Beiträge zur Immobilienwirtschaft, University of Regensburg, Department of Economics, number 20, August.
    • Handle: RePEc:bay:birebs:20
    as

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    File URL: https://epub.uni-regensburg.de/37590/1/Heft_20.pdf
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    References listed on IDEAS

    as
    1. Steffen Dyck & Tobias Just & Ulrich Clemens, 2011. "China’s Housing Markets: Regulatory Interventions Mitigate Risk of Severe Bust," Working Papers id:4132, eSocialSciences.
    Full references (including those not matched with items on IDEAS)

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