IDEAS home Printed from https://ideas.repec.org/a/taf/tjbaxx/v3y2020i2p107-121.html
   My bibliography  Save this article

Assessing text mining algorithm outcomes

Author

Listed:
  • Triss Ashton
  • Nicholas Evangelopoulos
  • Audhesh Paswan
  • Victor R. Prybutok
  • Robert Pavur

Abstract

There is a surge in the development of decision-oriented analysis tools intended to extract actionable information from text. These tools integrate various text-mining methods that were performance tested in a manner that was often biased toward the new system. Those tests primarily utilised descriptive measurement criteria and test datasets that are inconsistent with most business corpora. We propose and test a user-oriented judgment approach that allows testing under controlled customer-oriented corpora and generates effect size measures. To illustrate the approach, customer relations data was analysed by latent semantic analysis and latent Dirichlet analysis with results evaluated by prospective business analysts. Reporting includes comparisons of results with published literature. While the research centres on the context-region text-mining systems, literature comparisons include word-embedding methods. The analysis concludes that none of the systems reviewed possess a repeatable statistical advantage over the others. Instead, distribution attributes, algorithm configuration, and the evaluation task drive results.

Suggested Citation

  • Triss Ashton & Nicholas Evangelopoulos & Audhesh Paswan & Victor R. Prybutok & Robert Pavur, 2020. "Assessing text mining algorithm outcomes," Journal of Business Analytics, Taylor & Francis Journals, vol. 3(2), pages 107-121, July.
  • Handle: RePEc:taf:tjbaxx:v:3:y:2020:i:2:p:107-121
    DOI: 10.1080/2573234X.2020.1785342
    as

    Download full text from publisher

    File URL: http://hdl.handle.net/10.1080/2573234X.2020.1785342
    Download Restriction: Access to full text is restricted to subscribers.

    File URL: https://libkey.io/10.1080/2573234X.2020.1785342?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:taf:tjbaxx:v:3:y:2020:i:2:p:107-121. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Longhurst (email available below). General contact details of provider: http://www.tandfonline.com/tjba .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.